Limited Capacity • 1-on-1 Mentorship

Write Better Programs. Coach Smarter. Transform Results.

An 8-week personalised mentorship with Coach Dale Hansford. Master the 27 variables of world-class program design. Apply the same system used to train 12 World Champions.

100+ coaches mentored — better structure, clearer progressions, fewer programming mistakes.

Your Instructor Coach Dale Hansford

10,000+

Coaching Sessions Delivered

1,000+

Individualised Programs Built

15+

Years Coaching Strength Athletes

100+

Coaches Mentored in Program Design

✓ This is for You

  • You’re a personal trainer or strength coach wanting to systematise your program design
  • You work with clients across multiple goals (strength, hypertrophy, power, endurance)
  • You want to understand the ‘why’ behind every programming decision
  • You’re ready to invest in yourself and implement immediately
  • You value 1-on-1 guidance over generic courses

✗ This Isn't for You

  • You’re looking for a cheap, one-size-fits-all course
  • You’re not ready to commit 90 minutes per week to deep learning
  • You expect overnight results without implementation
  • You’re happy with your current approach and not seeking improvement

The Real Problem

Your Programs Aren't Working the Way They Should

You copy templates. You grab a 3×10 program, tweak the exercises, and hope it works. You never understand why those specific rep ranges, tempos, and rest periods are right.

You lack periodisation strategy. You program week to week without a clear macro plan. Your clients work hard, but there’s no systematic progression or fatigue management.

Online courses and templates fail. Generic courses are impersonal. You finish watching videos but don’t know how to apply concepts to your specific clients. There’s no feedback. No accountability.

The Solution

The 8-Week Program Design Mentorship

This is not a course. This is a personalised education program delivered 1-on-1 over 8 weeks. You’ll learn the complete system I use to design programs for elite athletes—and we’ll apply it directly to your coaching practice.

✓ 1-on-1 Accountability. Eight 90-minute live sessions with personalised feedback. You discuss your clients, ask questions in real-time, and get concrete guidance.

✓ System, Not Templates. Learn the 27 variables that separate world-class programs from average ones. Understand rep ranges, loading methods, exercise selection, sets, tempo, rest periods, and periodisation at a depth no course teaches.

✓ Elite Practitioner Knowledge. Every concept is taught by someone who still coaches elite athletes daily. No theory without practice. No outdated dogma. Just what actually works.

Ready to Transform Your Program Design?

Limited spots available. The next cohort fills quickly. Apply now for a free consultation call.

100+ coaches mentored — better structure, clearer progressions, fewer programming mistakes.

Investment

$1,500 AUD Upfront

Payment Plan

$215 AUD x 8 Weekly Payment

8 weeks of 1-on-1 personalised mentorship

  • ✓ 8 × 90-min live video calls
  • ✓ Flexible scheduling (your timezone)
  • ✓ Video recordings & resources
  • ✓ Direct email support during program
  • ✓ Immediate implementation with your clients

⏰ LIMITED SPOTS AVAILABLE
Due to 1-on-1 nature, we accept only 3-4 mentees per cycle.

Questions?

Frequently Asked Questions

Who is this mentorship for?

Personal trainers, strength coaches, and fitness professionals who want to master program design across multiple goals (strength, hypertrophy, power, endurance).

Do I need prior experience?

No. We cover training theory foundations in Week 1. If you’re a coach actively working with clients and want to improve, you have enough experience.

How much time per week?

One 90-minute session per week for 8 weeks. Plan for roughly 2-3 hours total if taking notes and applying concepts.

Can I join from a different timezone?

Absolutely. We have students from all over the world.

What sets this apart from other online courses?

This is not an online course, far from it. You will be guided, at your pace, through the theory and practice of strength training program design. Each 1-1 video call with Dale is tailored to you and your clientele.

Free Resource

Get the Program Design Checklist

A beautifully designed PDF with the 27 variables every coach must consider before writing a single set. Get instant access and start thinking more systematically about program design today.

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